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If You #Missed The #Train, Take The Next OneBy Alain PinelGeneral Manager of Intero Prestigio internationalIntero Real Estate Services, Inc. The best time to buy a home was in 2012. Too late! That’s OK.The best time to sell was in 2013. Too late! That’s OK.There is always another day! Today for instance. Mortgage money is still in record-low territory and, even though sales are slowing a bit, prices are still edging upward. Not a bad situation for either buyers or sellers. Stabilization is a welcome omen. It beats suffering from a drought or from a flood. It’s a win-win.The first Quarter of the year is gone. The early observations we can make after those short three months differ greatly depending on where you place the magnifying glass on the national map. The main reason for the spotty and erratic business activity in the US, so far, has been…the weather. It seems like every year we blame Winter for messing up business activity. This year though, it has been “unusually unusual”, as much of the country has been frozen in place.The North-East, in particular, is only now about to start the year - as far as real estate is concerned! With the notable exception of snow-plowing, most businesses took a big hit. Totally different picture on the West Coast, especially in California. There, the snow is behaving in a more respectful way; it falls only where it is supposed to: on the ski slopes! The sun has been generous and the real estate activity has been relatively steady, from the start of January to the end of March.The saving grace, though, has been a sizeable price appreciation. It kept the sales volume from dipping. The Silicon Valley is a pretty good example of the phenomenon. The analysis of the first Quarter of the year gives a conflicting image. The market is dancing the tango: one step backward (number of sales), and one step forward (price jump), one nearly offsetting the impact of the other….Look at the stats for Santa Clara County: the closed sales (Single Family Homes + Condos) from 01/01 to 03/31 are down a significant 16.4% from Q1 2013. BUT the average sales price jumped 12.9%! Result? The total volume of sales, from one year to the next, is pretty close.Same photo in San Mateo County, home to the priciest homes in the country. The unit sales dropped 15.7%, BUT the average sales price took off 19.6%, going from $968,468 to $1,158,460. When you run the totals, you end up with a slightly bigger volume of sales this year, in spite of a drastic loss of sales.I am not going to surprise anyone by saying that the listings drought we have been suffering from for well over a year, and which is today more acute than ever, is largely responsible for the surrealistic market picture described above. The Silicon Valley inventory of active listings is pitiful. Don’t ask me why, I would get angry. In any case, the bidding wars, with multiple offers over the asking price, are still the name of the game for the strong-hearted buyers.The only segment of the market where the supply matches –and perhaps exceeds- the demand is the high-end. More listings & more sales. Buyers actually have a choice. Values are up but modestly. The supply & demand mechanism is challenging sellers’ price expectations. The best properties, in prime locations, in top condition and construction, are moving fast. Others are not.As we noted time & again, the cream of the cream of luxury real estate in the Silicon Valley is very much sought after by foreign nationals, mostly Asian buyers. Their impact is so significant that it can be said that they are the reason why the average sales price, pulled by the top end, has jumped so high and so quickly.It is another way to say that, more than ever, in a market where listings are down and sales are scarce, real estate brokerages which are looking to keep on growing (or stay afloat) must focus on increasing their share of the high-end market. Those which successfully do it will grow. For those which don’t or can’t, 2014 is going to be a long year.

If You #Missed The #Train, Take The Next One

By Alain Pinel
General Manager of Intero Prestigio international
Intero Real Estate Services, Inc.

 
The best time to buy a home was in 2012. Too late! That’s OK.

The best time to sell was in 2013. Too late! That’s OK.

There is always another day! Today for instance. Mortgage money is still in record-low territory and, even though sales are slowing a bit, prices are still edging upward. Not a bad situation for either buyers or sellers. Stabilization is a welcome omen. It beats suffering from a drought or from a flood. It’s a win-win.

The first Quarter of the year is gone. The early observations we can make after those short three months differ greatly depending on where you place the magnifying glass on the national map. The main reason for the spotty and erratic business activity in the US, so far, has been…the weather. It seems like every year we blame Winter for messing up business activity. This year though, it has been “unusually unusual”, as much of the country has been frozen in place.

The North-East, in particular, is only now about to start the year - as far as real estate is concerned! With the notable exception of snow-plowing, most businesses took a big hit. Totally different picture on the West Coast, especially in California. There, the snow is behaving in a more respectful way; it falls only where it is supposed to: on the ski slopes! The sun has been generous and the real estate activity has been relatively steady, from the start of January to the end of March.

The saving grace, though, has been a sizeable price appreciation. It kept the sales volume from dipping. The Silicon Valley is a pretty good example of the phenomenon. The analysis of the first Quarter of the year gives a conflicting image. The market is dancing the tango: one step backward (number of sales), and one step forward (price jump), one nearly offsetting the impact of the other….

Look at the stats for Santa Clara County: the closed sales (Single Family Homes + Condos) from 01/01 to 03/31 are down a significant 16.4% from Q1 2013. BUT the average sales price jumped 12.9%! Result? The total volume of sales, from one year to the next, is pretty close.

Same photo in San Mateo County, home to the priciest homes in the country. The unit sales dropped 15.7%, BUT the average sales price took off 19.6%, going from $968,468 to $1,158,460. When you run the totals, you end up with a slightly bigger volume of sales this year, in spite of a drastic loss of sales.

I am not going to surprise anyone by saying that the listings drought we have been suffering from for well over a year, and which is today more acute than ever, is largely responsible for the surrealistic market picture described above. The Silicon Valley inventory of active listings is pitiful. Don’t ask me why, I would get angry. In any case, the bidding wars, with multiple offers over the asking price, are still the name of the game for the strong-hearted buyers.

The only segment of the market where the supply matches –and perhaps exceeds- the demand is the high-end. More listings & more sales. Buyers actually have a choice. Values are up but modestly. The supply & demand mechanism is challenging sellers’ price expectations. The best properties, in prime locations, in top condition and construction, are moving fast. Others are not.

As we noted time & again, the cream of the cream of luxury real estate in the Silicon Valley is very much sought after by foreign nationals, mostly Asian buyers. Their impact is so significant that it can be said that they are the reason why the average sales price, pulled by the top end, has jumped so high and so quickly.

It is another way to say that, more than ever, in a market where listings are down and sales are scarce, real estate brokerages which are looking to keep on growing (or stay afloat) must focus on increasing their share of the high-end market. Those which successfully do it will grow. For those which don’t or can’t, 2014 is going to be a long year.

Filed under luxury home sales luxury insider luxury real estate agent luxury home seller samparwiz intero prestigio intero real estate luxury real estate brokers

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5 things that super successful people do…before 8am!!!!By Tom Tognoli

COO & Founder

Intero Real Estate Services, Inc.   Could you do it?  If I shared with you the 5 things that super successful people do before 8am would you do those 5 things?  Really?  Well…love it or hate it, what you do before you show up to work is the key to your success. A few months ago I was reading an article in Forbes Magazine that shared the answer to what those 5 things are.  I don’t know what I was expecting, but I was thinking there might be some earth shattering ideas I could implement into my morning routine.  Well…as usual…the answers weren’t rocket science…they are plain and simple common sense.  I didn’t say they are easy, I said they are simple.    Sorry…but in the article it starts by pointing out that early rising is a common trait.  Margaret Thatcher was up every day at 5 a.m.; Frank Lloyd Wright at 4 am and Robert Iger, the CEO of Disney wakes at 4:30am just to name a few. I know what you’re thinking - you do your best work at night. Not so fast. According to Inc. Magazine, morning people have been found to be more proactive and more productive. In addition, the health benefits for those with a life before work go on and on. Here are the 5 things SUPER successful people do before 8am. Now the question is are you willing to implement these thing to be successful or are you going to continue doing what you have always done.  Just remember, if you continue doing what you have always done, you will continue to get what you have always gotten…nothing more.
1.     Exercise. I’ve said it once, I’ll say it again. Most people that work out daily, work out in the morning. Whether it’s a morning yoga session or a trip to the gym, exercising before work gives you a boost of energy for the day and that deserved sense of accomplishment. Anyone can tackle a pile of paperwork after 200 ab reps! Morning workouts also eliminate the possibility of flaking out on your cardio after a long day at work. Even if you aren’t bright eyed and bushy tailed at the thought of a 5am jog, try waking up 15 minutes early for a quick bedside set of pushups or stretching. It’ll help wake up your body, and prep you for your day.
2.     Map Out Your Day. Maximize your potential by mapping out your schedule for the day, as well as your goals and to dos. The morning is a good time for this as it is often one of the only quiet times a person gets throughout the day. The early hours foster easier reflection that helps when prioritizing your activities. They also allow for uninterrupted problem solving when trying to fit everything into your timetable. While scheduling, don’t forget about your mental health. Plan a 10 minute break after that stressful meeting for a quick walk around the block or a moment of meditation at your desk. Trying to eat healthy? Schedule a small window in the evening to pack a few nutritious snacks to bring to work the next day.
3.     Eat a Healthy Breakfast. We all know that rush out the door with a cup of coffee and an empty stomach feeling. You sit down at your desk, and you’re already wondering how early that taco truck sets up camp outside your office. No good. Take that extra time in the morning to fuel your body for the tasks ahead of it. It will help keep you mind on what’s at hand and not your growling stomach. Not only is breakfast good for your physical health, it is also a good time to connect socially. Even five minutes of talking with your kids or spouse while eating a quick bowl of oatmeal can boost your spirits before heading out the door.
4.     Visualization. These days we talk about our physical health ad nauseam, but sometimes our mental health gets overlooked. The morning is the perfect time to spend some quiet time inside your mind meditating or visualizing. Take a moment to visualize your day ahead of you, focusing on the successes you will have. Even just a minute of visualization and positive thinking can help improve your mood and outlook on your work load for the day.
5.     Make Your Day Top Heavy. We all have that one item on our to do list that we dread. It looms over you all day (or week) until you finally suck it up and do it after much procrastination. Here’s an easy tip to save yourself the stress - do that least desirable task on your list first. Instead of anticipating the unpleasantness of it from first coffee through your lunch break, get it out of the way. The morning is the time when you are (generally) more well rested and your energy level is up. Therefore, you are more well equipped to handle more difficult projects. And look at it this way, your day will get progressively easier, not the other way around. By the time your work day is ending, you’re winding down with easier to dos and heading into your free time more relaxed. Success!
Now…JUST DO IT!!!!!!

5 things that super successful people do…before 8am!!!!

By Tom Tognoli


COO & Founder


Intero Real Estate Services, Inc.

 
Could you do it?  If I shared with you the 5 things that super successful people do before 8am would you do those 5 things?  Really?  Well…love it or hate it, what you do before you show up to work is the key to your success.

A few months ago I was reading an article in Forbes Magazine that shared the answer to what those 5 things are.  I don’t know what I was expecting, but I was thinking there might be some earth shattering ideas I could implement into my morning routine.  Well…as usual…the answers weren’t rocket science…they are plain and simple common sense.  I didn’t say they are easy, I said they are simple. 
 
Sorry…but in the article it starts by pointing out that early rising is a common trait.  Margaret Thatcher was up every day at 5 a.m.; Frank Lloyd Wright at 4 am and Robert Iger, the CEO of Disney wakes at 4:30am just to name a few. I know what you’re thinking - you do your best work at night. Not so fast. According to Inc. Magazine, morning people have been found to be more proactive and more productive. In addition, the health benefits for those with a life before work go on and on.

Here are the 5 things SUPER successful people do before 8am. Now the question is are you willing to implement these thing to be successful or are you going to continue doing what you have always done.  Just remember, if you continue doing what you have always done, you will continue to get what you have always gotten…nothing more.

1.     Exercise. I’ve said it once, I’ll say it again. Most people that work out daily, work out in the morning. Whether it’s a morning yoga session or a trip to the gym, exercising before work gives you a boost of energy for the day and that deserved sense of accomplishment. Anyone can tackle a pile of paperwork after 200 ab reps! Morning workouts also eliminate the possibility of flaking out on your cardio after a long day at work. Even if you aren’t bright eyed and bushy tailed at the thought of a 5am jog, try waking up 15 minutes early for a quick bedside set of pushups or stretching. It’ll help wake up your body, and prep you for your day.

2.     Map Out Your Day. Maximize your potential by mapping out your schedule for the day, as well as your goals and to dos. The morning is a good time for this as it is often one of the only quiet times a person gets throughout the day. The early hours foster easier reflection that helps when prioritizing your activities. They also allow for uninterrupted problem solving when trying to fit everything into your timetable. While scheduling, don’t forget about your mental health. Plan a 10 minute break after that stressful meeting for a quick walk around the block or a moment of meditation at your desk. Trying to eat healthy? Schedule a small window in the evening to pack a few nutritious snacks to bring to work the next day.

3.     Eat a Healthy Breakfast. We all know that rush out the door with a cup of coffee and an empty stomach feeling. You sit down at your desk, and you’re already wondering how early that taco truck sets up camp outside your office. No good. Take that extra time in the morning to fuel your body for the tasks ahead of it. It will help keep you mind on what’s at hand and not your growling stomach. Not only is breakfast good for your physical health, it is also a good time to connect socially. Even five minutes of talking with your kids or spouse while eating a quick bowl of oatmeal can boost your spirits before heading out the door.

4.     Visualization. These days we talk about our physical health ad nauseam, but sometimes our mental health gets overlooked. The morning is the perfect time to spend some quiet time inside your mind meditating or visualizing. Take a moment to visualize your day ahead of you, focusing on the successes you will have. Even just a minute of visualization and positive thinking can help improve your mood and outlook on your work load for the day.

5.     Make Your Day Top Heavy. We all have that one item on our to do list that we dread. It looms over you all day (or week) until you finally suck it up and do it after much procrastination. Here’s an easy tip to save yourself the stress - do that least desirable task on your list first. Instead of anticipating the unpleasantness of it from first coffee through your lunch break, get it out of the way. The morning is the time when you are (generally) more well rested and your energy level is up. Therefore, you are more well equipped to handle more difficult projects. And look at it this way, your day will get progressively easier, not the other way around. By the time your work day is ending, you’re winding down with easier to dos and heading into your free time more relaxed. Success!

Now…JUST DO IT!!!!!!

Filed under 5 things successful people do before 8am Monday Morning Motivation Monday Mojo real esate agents real estate brokers samparwiz home selling home buyer

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Chinese Bamboo

By Tom Tognoli


COO & Founder


Intero Real Estate Services, Inc.
If it was easy…if all you had to do was work for a few months and spend a few grand before your business took off everyone would do it.
That is the conversation I have been having with several of the newer people who have recently joined our company.  Most of them are out there working their butts off 40+ hours a week.  They are doing all the right things but feel like they aren’t making any progress…they are getting super frustrated.   As I tell them…”good, you are right where you’re supposed to be.”
Our industry, like most entrepreneurial businesses, has a very high failure rate.  In the real estate business the failure rate is approximately 80%.  That means out of every 10 people who try to make real estate a career only 2 of them will make it…the other 8 quit.  I remind them that is a good thing because if all it took to be successful was a few months of work and a few grand then everyone would do it and there would be no opportunity at massive success for those of us who are persistent, discipline, and have faith.  It really doesn’t matter what it is in life…anything worthwhile takes time. 
I have been listening to a cool book while taking my dog for a walk at night…BREAK OUT! by Joel Osteen.  In the book Joel talks about how the Chinese bamboo plant barely grows above ground for its first 4 years after being planted.  You can hardly see anything happening even though you are watering it, fertilizing it, nurturing it and making sure it is getting sunlight…you barely see a shoot in 4 years…talk about frustrating. It makes you feel like you are wasting your time.  But what you can’t see is under the ground it is developing a massive root system.  The roots are spreading out in every possible direction.  Then…in the 5th year, once the roots are properly established, the plant will take off and shoot up as high as 80 feet in the air…from zero to 80 feet all in one year.  That is how greatness happens at almost anything in life…in anyone of the areas of our F5 (Faith-Family-Friends-Fitness-Finance).  I know we all would like to just buy the winning lottery ticket and call it a day, but that is probably not going to happen. 
Work hard, be discipline, have faith, and don’t give up!!!!  It will pay off.

Chinese Bamboo

By Tom Tognoli


COO & Founder


Intero Real Estate Services, Inc.

If it was easy…if all you had to do was work for a few months and spend a few grand before your business took off everyone would do it.

That is the conversation I have been having with several of the newer people who have recently joined our company. Most of them are out there working their butts off 40+ hours a week. They are doing all the right things but feel like they aren’t making any progress…they are getting super frustrated. As I tell them…”good, you are right where you’re supposed to be.”

Our industry, like most entrepreneurial businesses, has a very high failure rate. In the real estate business the failure rate is approximately 80%. That means out of every 10 people who try to make real estate a career only 2 of them will make it…the other 8 quit. I remind them that is a good thing because if all it took to be successful was a few months of work and a few grand then everyone would do it and there would be no opportunity at massive success for those of us who are persistent, discipline, and have faith. It really doesn’t matter what it is in life…anything worthwhile takes time.

I have been listening to a cool book while taking my dog for a walk at night…BREAK OUT! by Joel Osteen. In the book Joel talks about how the Chinese bamboo plant barely grows above ground for its first 4 years after being planted. You can hardly see anything happening even though you are watering it, fertilizing it, nurturing it and making sure it is getting sunlight…you barely see a shoot in 4 years…talk about frustrating. It makes you feel like you are wasting your time. But what you can’t see is under the ground it is developing a massive root system. The roots are spreading out in every possible direction. Then…in the 5th year, once the roots are properly established, the plant will take off and shoot up as high as 80 feet in the air…from zero to 80 feet all in one year. That is how greatness happens at almost anything in life…in anyone of the areas of our F5 (Faith-Family-Friends-Fitness-Finance). I know we all would like to just buy the winning lottery ticket and call it a day, but that is probably not going to happen.

Work hard, be discipline, have faith, and don’t give up!!!! It will pay off.

Filed under monday morning motivation monday mojo intero real estate services real estate real estate agent real estate broker hardwork nevergiveup sale selling dertermination perseverance hope believeinyourgoals work workwiththebest

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l
General Manager of Intero Prestigio international
Intero Real Estate Services, Inc.

I am a sucker for good news. Aren’t we all? We function on good news or the hope of good news. It’s an addiction we cannot shake off. I too am addicted…up to a point. When a consensus starts building that happy days are here to stay for a long while, that’s when I start worrying. Must be my European “glass half-empty” upbringing. In the old country, good news cannot be rationalized and excess optimism is often synonymous with ignorance. Good news happens though, thank you, but you are always on the look-out for what happens next. Watch out…

During the ever-exciting Luxury Portfolio International Summit in Las Vegas, at the end of February, the thousands of real estate professionals in attendance heard nothing but good news. Plenty of them, all pretty convincing. The market is great, sales are up and so are prices. The high-end market, particularly, is hot. Exceptional homes are in demand and luxury items are fleeing off the shelves. Rolls Royce reports a 59% jump in annual sales. Sales of luxury goods doubled in Brazil, Russia and China. Times are good. Proof? The number of millionaires was up 85% last year, etc.

Don’t worry, be happy. No clouds on the horizon for the balance of the year.

Now, you might ask, what about next year, and the next one, and the one after that? Well, according to a number of smart and eminent brains at the meeting, all well versed in both real estate and economics, we are in for something like 5 years of heaven. One theory is that the recession cycle had been so much longer than normal this time that the upswing will also last longer than the usual 4 years or so. Nice to hear, even though some quick minds remarked that the “recovery” started about 3 years ago (even 5 years if you use the bull market on Wall Street as a reference) Not that much time left when you look at it this way, but who is counting?

We’ll see how good the real estate market will be next year and beyond… When we get there. I am not good at guessing past 12 months… And I am not sure anybody else is either at that kind of scientific guessing, no matter how pertinent and substantiated their prognostics may be. You just never know what can happen from one year to the next. I got burned once, in the early 90’s, when everyone predicted a lasting boom and got a bust instead, one that took most “experts” by surprise. I have been humble ever since.

You see, we, as Realtors, don’t “make” the market -no offense to those who believe otherwise. We just deal with it as best we can for the benefit of our clients and our own. However, when the market has been good for a while and getting better, we take success for granted. We are just so good. Invincible; nothing can go wrong because we master our craft, right? At the age of selfies and “in Me I trust”, those thoughts and feelings get quickly to the brain. We become complacent. Well, over-confidence can be hazardous, especially when we have zero control over what’s going on in the marketplace.

Don’t get me wrong, it is very-very possible that we are going to celebrate happy days for years to come. All I am saying is, let’s take the market one year (or even one month) at-a-time. It is what it is. With this in mind, may I remind everybody out there, looking to sell, that the conditions, today, are just about ideal? Timing is everything!

l
General Manager of Intero Prestigio international
Intero Real Estate Services, Inc.

I am a sucker for good news. Aren’t we all? We function on good news or the hope of good news. It’s an addiction we cannot shake off. I too am addicted…up to a point. When a consensus starts building that happy days are here to stay for a long while, that’s when I start worrying. Must be my European “glass half-empty” upbringing. In the old country, good news cannot be rationalized and excess optimism is often synonymous with ignorance. Good news happens though, thank you, but you are always on the look-out for what happens next. Watch out…

During the ever-exciting Luxury Portfolio International Summit in Las Vegas, at the end of February, the thousands of real estate professionals in attendance heard nothing but good news. Plenty of them, all pretty convincing. The market is great, sales are up and so are prices. The high-end market, particularly, is hot. Exceptional homes are in demand and luxury items are fleeing off the shelves. Rolls Royce reports a 59% jump in annual sales. Sales of luxury goods doubled in Brazil, Russia and China. Times are good. Proof? The number of millionaires was up 85% last year, etc.

Don’t worry, be happy. No clouds on the horizon for the balance of the year.

Now, you might ask, what about next year, and the next one, and the one after that? Well, according to a number of smart and eminent brains at the meeting, all well versed in both real estate and economics, we are in for something like 5 years of heaven. One theory is that the recession cycle had been so much longer than normal this time that the upswing will also last longer than the usual 4 years or so. Nice to hear, even though some quick minds remarked that the “recovery” started about 3 years ago (even 5 years if you use the bull market on Wall Street as a reference) Not that much time left when you look at it this way, but who is counting?

We’ll see how good the real estate market will be next year and beyond… When we get there. I am not good at guessing past 12 months… And I am not sure anybody else is either at that kind of scientific guessing, no matter how pertinent and substantiated their prognostics may be. You just never know what can happen from one year to the next. I got burned once, in the early 90’s, when everyone predicted a lasting boom and got a bust instead, one that took most “experts” by surprise. I have been humble ever since.

You see, we, as Realtors, don’t “make” the market -no offense to those who believe otherwise. We just deal with it as best we can for the benefit of our clients and our own. However, when the market has been good for a while and getting better, we take success for granted. We are just so good. Invincible; nothing can go wrong because we master our craft, right? At the age of selfies and “in Me I trust”, those thoughts and feelings get quickly to the brain. We become complacent. Well, over-confidence can be hazardous, especially when we have zero control over what’s going on in the marketplace.

Don’t get me wrong, it is very-very possible that we are going to celebrate happy days for years to come. All I am saying is, let’s take the market one year (or even one month) at-a-time. It is what it is. With this in mind, may I remind everybody out there, looking to sell, that the conditions, today, are just about ideal? Timing is everything!

Filed under intero real estate services real estate market timing timing market optimism euphoria luxury real estate agent luxury home sellers home selling home sales luxury insider work for intero real estate

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Magic By Tom Tognoli


COO & Founder


Intero Real Estate Services, Inc. I have finally found it…the magic formula for adding years and perhaps decades to our lives…the magic formula which will increase our quality of life forever.  Are you interested in knowing what it is?
With just these few small changes and spending 1 hour a day doing it, you will significantly increase your quality or life.  Will you do it?
With just these few small changes and spending 1 hour a day doing it, you will extend your life by years…perhaps decades.  Will you do it?
With just these few small changes and spending just 60 minutes a day doing it, you will get to spend years or perhaps decades more with those you love…your spouse, your kids, your grandkids.  Will you do it?
With just these few small changes and spending just 60 minutes a day doing it, you will be the example to your kids, grandchildren and all of those you love.  By your example, you will positively impact the way they live their lives and help them to live better and years longer.  Will you do it?
I don’t need to tell you because we all know what the magic formula is, but as simple as it is, most won’t do it.  Most people won’t make some small changes and spend just 60 minutes a day to save their life and the lives of those they love.  So, if we won’t make some small changes to save our life and the lives of those we love, imagine how hard it is to make some small changes to get the other things we want in life.Like our health, in most cases it is not that what we need to do to get what we want and increase our quality of life is this radical change, but it is usually just slightly different than what we are doing today.  Unfortunately, change is like the plague and most people will avoid it at all cost…no matter how small.  Also, changing to make things better does tend to take a bit of effort, while staying the same or slipping back doesn’t….at least that is what we think. The reality of it is staying the same or slipping back does take effort…a lot more effort.  It just does not take immediate effort.  It will get forced on you in the future.  I guess God just wound us that way…the good things in life are a choice and bad things are a circumstance of not making a choice.  I guess the fear of losing what we have or being disappointed if we fail is a stronger motivator than the joy of winning and getting what we want in life.  So, most people live life by the status quo.  Unfortunately, what most people don’t get until it is too late is that you can’t stand still in life.  Either you are moving ahead…changing and getting better every day, or you are slipping back…but we are never staying the same.Imagine if we would just practice what we preach to your kids, how amazing our lives would be.  Could you imagine telling your kids…
"Just stay the same…don’t go for it and try to improve”
“Don’t take any chances or you might get disappointed…play it safe and just go with the flow”
“Remember those that play it safe and never change always get ahead in life”
“Eat whatever you want and don’t exercise…no big deal”
“I know your homework is hard and you don’t want to do it…don’t worry about it”
“Watch as much TV and play all of the computer games you want…reading, playing outside and spending time with your friends a family is over rated”
It is just hard and in most cases almost impossible to make those small changes, but you can do it.  Just don’t put it off until tomorrow, start today.Oh yeah…if you don’t know what the few small changes and 1 hour a day are, it is exercising 1 hour a day, eating healthy and start taking our own advise…the advice we give our kids.  Check this out…if you exercised just 1 hour a day while listening to an audio book on your iPod on personal and/or professional growth and development, you would burn 182,500+/- calories and listen to 10 to 15 books on personal and/or professional growth and development every year. Think you would look different…think your life would be better in a year if you did this?Make it a great week and go for it!!!!!  We only have one life…there are no second chances to try it again.

Magic
 
By Tom Tognoli



COO & Founder




Intero Real Estate Services, Inc.

 
I have finally found it…the magic formula for adding years and perhaps decades to our lives…the magic formula which will increase our quality of life forever.  Are you interested in knowing what it is?

  • With just these few small changes and spending 1 hour a day doing it, you will significantly increase your quality or life.  Will you do it?
  • With just these few small changes and spending 1 hour a day doing it, you will extend your life by years…perhaps decades.  Will you do it?
  • With just these few small changes and spending just 60 minutes a day doing it, you will get to spend years or perhaps decades more with those you love…your spouse, your kids, your grandkids.  Will you do it?
  • With just these few small changes and spending just 60 minutes a day doing it, you will be the example to your kids, grandchildren and all of those you love.  By your example, you will positively impact the way they live their lives and help them to live better and years longer.  Will you do it?

I don’t need to tell you because we all know what the magic formula is, but as simple as it is, most won’t do it.  Most people won’t make some small changes and spend just 60 minutes a day to save their life and the lives of those they love.  So, if we won’t make some small changes to save our life and the lives of those we love, imagine how hard it is to make some small changes to get the other things we want in life.

Like our health, in most cases it is not that what we need to do to get what we want and increase our quality of life is this radical change, but it is usually just slightly different than what we are doing today.  Unfortunately, change is like the plague and most people will avoid it at all cost…no matter how small.  Also, changing to make things better does tend to take a bit of effort, while staying the same or slipping back doesn’t….at least that is what we think. The reality of it is staying the same or slipping back does take effort…a lot more effort.  It just does not take immediate effort.  It will get forced on you in the future.  I guess God just wound us that way…the good things in life are a choice and bad things are a circumstance of not making a choice.  I guess the fear of losing what we have or being disappointed if we fail is a stronger motivator than the joy of winning and getting what we want in life.  So, most people live life by the status quo.  Unfortunately, what most people don’t get until it is too late is that you can’t stand still in life.  Either you are moving ahead…changing and getting better every day, or you are slipping back…but we are never staying the same.
Imagine if we would just practice what we preach to your kids, how amazing our lives would be.  Could you imagine telling your kids…

  • "Just stay the same…don’t go for it and try to improve”
  • “Don’t take any chances or you might get disappointed…play it safe and just go with the flow”
  • “Remember those that play it safe and never change always get ahead in life”
  • “Eat whatever you want and don’t exercise…no big deal”
  • “I know your homework is hard and you don’t want to do it…don’t worry about it”
  • “Watch as much TV and play all of the computer games you want…reading, playing outside and spending time with your friends a family is over rated”

It is just hard and in most cases almost impossible to make those small changes, but you can do it.  Just don’t put it off until tomorrow, start today.

Oh yeah…if you don’t know what the few small changes and 1 hour a day are, it is exercising 1 hour a day, eating healthy and start taking our own advise…the advice we give our kids.  Check this out…if you exercised just 1 hour a day while listening to an audio book on your iPod on personal and/or professional growth and development, you would burn 182,500+/- calories and listen to 10 to 15 books on personal and/or professional growth and development every year. Think you would look different…think your life would be better in a year if you did this?

Make it a great week and go for it!!!!!  We only have one life…there are no second chances to try it again.

Filed under Monday Mojo Intero Franchise intero real estate magic real esate agents real estate broker change

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What Does a High-End Seller Want a Realtor to be & to do?

By Alain Pinel
General Manager of Intero Prestigio international
Intero Real Estate Services, Inc.


I’ll try to answer that, but first, another question that helps understand better and perhaps even answer the first one: How do the Wealthy become wealthy?

Some of them were born that way. Don’t know if it is good or bad but it sure helps to have plenty of betting money if you aim to get more of the same. Some others made it big overnight when cashing in on their share of an IPO. Talk about being at the right place, at the right time.

Aside from those two above scenarios (and a few minor ones that you can place under the header “luck”), the great majority of the wealthy became such because they earned every penny of their fortune. Perhaps they had a great idea, or a new product, and found a way to market their innovation brilliantly. Perhaps they were the 24/7-type, working hard and investing wisely. Perhaps they had exceptional business acumen and had the ability to focus on objectives.

No matter how they gravitated their way to the top, the wealthy share at least 3 basic common traits, besides having a lot of money:

1.     They are (very) intelligent

2.     They are (very) knowledgeable

3.     They are (very) successful

So, to get back to the title-question, what kind of Realtors do you think these uncommonly affluent people want to work with, when looking to buy and, even more so, when looking to sell?

Well, guess what, they expect their agent to be:

1.     Intelligent (I did not say “street smart”, I said “intelligent”)

2.     Knowledgeable, about the market, the industry and all aspects related to a transaction

3.     Successful. Enough to be confident without being arrogant.

Wealthy sellers or buyers have no time, or patience, or tolerance for amateurs. If they need to “live” with their agent for a while, they need a partner, a guide, a counselor, a trustworthy expert whose advice they will rely on. There is another thing which is not optional, although it is often overlooked by the agents themselves: the agent must be associated with a solid renowned real estate company, one which has the tools, the services, the network and the financial means necessary to execute on the sellers or buyers’ expectations.

It is easy for top agents to believe that they are so good that they would do just as well with any company, including their own if they were to consider opening their own store. Well, in 2014, I doubt it. At the end of the day, what matters to a high-end seller is not “Who” as much as it is “What”. The objective is not to list with a star-agent for the sake of it, the objective is to get the property sold. That objective depends greatly on the national & international scope and the pertinence of the marketing program that only the company can & will (or will not…) provide.
 
One more thing I want to quickly mention before I close this blog. Do wealthy people care how their Realtor is dressing? I hear that question all the time. The answer has many layers. First, in this day & age, dress codes per-se are largely gone. Most agents wear what they please depending on their mood, their taste, or the peculiarities of their marketplace. If they are successful, most clients are not likely to care one way or the other. 

There is a “But” however, and it is a big one. Call it common sense. I am not going to surprise anyone by suggesting that today, the majority of the buyers at the top end (multi-million dollar market) are foreigners. They think and behave differently. If they do not know you or the local habits, they may regard the way you dress as a mark of respect or… as an insult.

As an example, I am willing to bet that Chinese buyers coming from the old country to look at property here for only a few days, are likely to judge you partly on appearance. Chances are they will not adapt to our ways overnight; meaning that if we want to earn their trust & business (that’s the idea, right?), we will have to adapt to theirs. So here is my $5 piece of advice: Dress for the part!





Filed under intero real estate intero franchising intero prestigio luxury insider luxury real estate agent luxury home sales luxury home buyer sam parwiz san francisco bayarea housing sillicon valley dress for success professional

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High-End Extravaganza in Las Vegas

By Alain Pinel
General Manager of Intero Prestigio international
Intero Real Estate Services, Inc.

There is one annual meeting the top guns in the industry can ill afford to miss, if & when they qualify to attend this members-only “convention”. I am talking about “The Luxury Portfolio International Summit”. Just returned from the last one, in Las Vegas, and I swear it took me a good 24 hours to adjust back to normal life. Don’t blame Vegas for that. Over those three days on the strip, the real action was not on the floor of a casino or on a show-biz stage watching Celine Dion… No, the action, the buzz, the steam, the fever, the brain-smoke, were encapsulated within the 4 walls of a multitude of packed meeting rooms were agents from all-over the world gathered to learn and network. 

Let me sidetrack somewhat to tell you a little bit about Luxury Portfolio International, in case you don’t know. It is our “Intero Prestigio” marketing partner and the leading global network for high-end buyers, sellers and real estate professionals. More than ever, in 2013, it did affirm its dominance of the US luxury property market over such great competitors as Sotheby’s, Christies, Coldwell Banker Previews, etc. On any given day, LPI (for short) has an inventory of more than 12,000 active listings ranging in price from $1M to a hundred times more, and markets these exceptional properties to over 3,000,000 high-net-worth visitors, in 200+ territories/countries.

Last year was a phenomenal year for Luxury Portfolio International. For one thing, the number of affiliated professionals attending the Summit (as well as the annual meeting of the mother-company, “The Leading Real Estate Companies of the World”), grew nearly 30%! Even more significant is the fact that this year, 100% of the 2,500 participants were smiling. Hence the magic slogan we all heard throughout the Summit:

“The Luxury Market is Back!”

Of course, in some traditional high-end areas, it never left; it is simply more active now. One thing is different though: the make-up of the buyers. Every year that goes by reflects the same observation: the foreign demand for the most exclusive of US real estate is… huge, and exceeding the qualified domestic demand. The higher the multi-million dollar price-tag, and the more likely a foreign national is at the buying-end of the transaction.

And you know what? Those trophy-homes’ buyers, irrespective as to where they are looking and where they come from, are… the same. As I was able to explain as a panelist during the Summit, today’s affluent international buyers do not limit their home search to one country or region. It is true that the West Coast has more buyers from China & India, while the East Coast has more buyers from Europe & Canada, and Western Europe has more buyers from the Middle-East & Russia… But anyone of them can buy anything, anywhere, at any time. A buyer can very well own a penthouse in Manhattan, a chalet in Courchevel and a beach house on St. Barth.

At this level, buyers do not need to sell the previous home and move their equity over to the next one to close the deal. They don’t need to scrap a few more dollars here & there to meet the seller’s price. They have plenty enough of accessible funds to buy a property or estate they cannot live without.

Case in point: a listing of ours, in the $25M-$30M price range, was recently purchased by a buyer from Asia. Come to find out, this buyer acquired 2 other similar properties, in the same price range and in the same vicinity, only a few months before!

Yes, the world of luxury real estate has changed dramatically and is still evolving right before our eyes. Some Realtors understand and can adapt. Some don’t understand and do not adapt. Some understand but cannot adapt. They don’t have the clout, the network and the power.

One cannot market extraordinary homes with ordinary means. Marketing a high-end property in a meaningful way requires access to…the world. No matter how good agents and companies may be, they no longer can do it alone. They need a bridge to qualified buyers on all continents and in all relevant countries. It takes the size and marketing scope of a partner such as The Luxury Portfolio International to be legitimate and effective. Sellers beware!

High-End Extravaganza in Las Vegas

By Alain Pinel
General Manager of Intero Prestigio international
Intero Real Estate Services, Inc.

There is one annual meeting the top guns in the industry can ill afford to miss, if & when they qualify to attend this members-only “convention”. I am talking about “The Luxury Portfolio International Summit”. Just returned from the last one, in Las Vegas, and I swear it took me a good 24 hours to adjust back to normal life. Don’t blame Vegas for that. Over those three days on the strip, the real action was not on the floor of a casino or on a show-biz stage watching Celine Dion… No, the action, the buzz, the steam, the fever, the brain-smoke, were encapsulated within the 4 walls of a multitude of packed meeting rooms were agents from all-over the world gathered to learn and network.

Let me sidetrack somewhat to tell you a little bit about Luxury Portfolio International, in case you don’t know. It is our “Intero Prestigio” marketing partner and the leading global network for high-end buyers, sellers and real estate professionals. More than ever, in 2013, it did affirm its dominance of the US luxury property market over such great competitors as Sotheby’s, Christies, Coldwell Banker Previews, etc. On any given day, LPI (for short) has an inventory of more than 12,000 active listings ranging in price from $1M to a hundred times more, and markets these exceptional properties to over 3,000,000 high-net-worth visitors, in 200+ territories/countries.

Last year was a phenomenal year for Luxury Portfolio International. For one thing, the number of affiliated professionals attending the Summit (as well as the annual meeting of the mother-company, “The Leading Real Estate Companies of the World”), grew nearly 30%! Even more significant is the fact that this year, 100% of the 2,500 participants were smiling. Hence the magic slogan we all heard throughout the Summit:

“The Luxury Market is Back!”

Of course, in some traditional high-end areas, it never left; it is simply more active now. One thing is different though: the make-up of the buyers. Every year that goes by reflects the same observation: the foreign demand for the most exclusive of US real estate is… huge, and exceeding the qualified domestic demand. The higher the multi-million dollar price-tag, and the more likely a foreign national is at the buying-end of the transaction.

And you know what? Those trophy-homes’ buyers, irrespective as to where they are looking and where they come from, are… the same. As I was able to explain as a panelist during the Summit, today’s affluent international buyers do not limit their home search to one country or region. It is true that the West Coast has more buyers from China & India, while the East Coast has more buyers from Europe & Canada, and Western Europe has more buyers from the Middle-East & Russia… But anyone of them can buy anything, anywhere, at any time. A buyer can very well own a penthouse in Manhattan, a chalet in Courchevel and a beach house on St. Barth.

At this level, buyers do not need to sell the previous home and move their equity over to the next one to close the deal. They don’t need to scrap a few more dollars here & there to meet the seller’s price. They have plenty enough of accessible funds to buy a property or estate they cannot live without.

Case in point: a listing of ours, in the $25M-$30M price range, was recently purchased by a buyer from Asia. Come to find out, this buyer acquired 2 other similar properties, in the same price range and in the same vicinity, only a few months before!

Yes, the world of luxury real estate has changed dramatically and is still evolving right before our eyes. Some Realtors understand and can adapt. Some don’t understand and do not adapt. Some understand but cannot adapt. They don’t have the clout, the network and the power.

One cannot market extraordinary homes with ordinary means. Marketing a high-end property in a meaningful way requires access to…the world. No matter how good agents and companies may be, they no longer can do it alone. They need a bridge to qualified buyers on all continents and in all relevant countries. It takes the size and marketing scope of a partner such as The Luxury Portfolio International to be legitimate and effective. Sellers beware!

Filed under luxury real estate intero real estate services luxury portfolio leadingRE intero prestigio franchising sam Parwiz real estate agent luxury real estate agent real estate broker

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Let me see your schedule

By Tom Tognoli


COO & Founder


Intero Real Estate Services, Inc.

Every week I meet with people who are frustrated or struggling in business/life asking me for advice on how to turn it all around.  After I hear their story the first question I always ask them is let me see your schedule.  That is when I typically get that blank look back at me.  That is when they start squirming in their chair and with that dejected look on their face they almost always tell me “I don’t have a schedule” or “my schedule does not have anything in it”.   

Look…if we want to know how successful we are going to be at accomplishing our goals, all we need to do is look at our schedule.  It is amazing how many times I am working with someone who has these big sexy dreams and goals, but has been struggling to accomplish them… then I look at their schedule and it’s blank.  It’s pretty obvious why it’s not happening!!!!

Bottom line is, if it is not in your schedule it is not going to happen, no matter how bad you want it.  We can’t just have it in our heads.  I drive this home with everyone I meet…our minds are meant for creating ideas not storing them. We need to take the time to create our success plan, whatever it is, outline the things we need to do to accomplish it, then put those things in our schedule and stick with it day in day out no matter what. 

That is not to say we cannot make some adjustments along the way and modify our schedules to become more efficient, but we have to follow our directions/road map to success. That road map is our schedule.  Too many people spend the majority of their day stressing and thinking about what they need to do instead of doing what they need to do. If they would just take the time to write things down and put it in their schedule they would not only be less stressed, but usually they will be amazed how all that stuff they need to do to accomplish their goals that was stressing them out was  not that big of a deal at all.  Truth be told, what might stress them out is when they see all that empty space in their calendar even after they put in everything they need to do. 

I know it sounds too simple. But it is amazing how so many people don’t have a detailed schedule with all of the things in it they need to do to accomplish their goals. Take the time to write down the 1, 2 or 3 things you need to do to crush it in each of the areas of your F5 (Faith, Family, Friends, Fitness, Finance).  Things like going to church, volunteering at a food bank, playing catch with your kid, working out, meeting with a financial advisor, going for a hike with friends, going grocery shopping for healthy food, making those sales calls, etc.  Now put all that stuff in your schedule.  It’s what I do.  If you don’t decide what you are going to do someone else is going to decide for you and you are not going to like the outcome…I promise you that.

Look at your goals as your destination on trip half way around the world to a beautiful and remote place you have never been to before…and look at your schedule as your map/directions to get there.  Could you imagine traveling half way around the world to a place you have never been and doing it without detailed directions and a plan?  Of course not…we know we would get lost and never make it.  Well the same thing applies with our goals and our schedule.  We have never been where our goals are before so we better have a detailed plan /schedule how to get there and the discipline to follow it every day or we will never make it.

Make it a POWERFUL week!!!!!

Let me see your schedule

By Tom Tognoli


COO & Founder


Intero Real Estate Services, Inc.

Every week I meet with people who are frustrated or struggling in business/life asking me for advice on how to turn it all around. After I hear their story the first question I always ask them is let me see your schedule. That is when I typically get that blank look back at me. That is when they start squirming in their chair and with that dejected look on their face they almost always tell me “I don’t have a schedule” or “my schedule does not have anything in it”.

Look…if we want to know how successful we are going to be at accomplishing our goals, all we need to do is look at our schedule. It is amazing how many times I am working with someone who has these big sexy dreams and goals, but has been struggling to accomplish them… then I look at their schedule and it’s blank. It’s pretty obvious why it’s not happening!!!!

Bottom line is, if it is not in your schedule it is not going to happen, no matter how bad you want it. We can’t just have it in our heads. I drive this home with everyone I meet…our minds are meant for creating ideas not storing them. We need to take the time to create our success plan, whatever it is, outline the things we need to do to accomplish it, then put those things in our schedule and stick with it day in day out no matter what.

That is not to say we cannot make some adjustments along the way and modify our schedules to become more efficient, but we have to follow our directions/road map to success. That road map is our schedule. Too many people spend the majority of their day stressing and thinking about what they need to do instead of doing what they need to do. If they would just take the time to write things down and put it in their schedule they would not only be less stressed, but usually they will be amazed how all that stuff they need to do to accomplish their goals that was stressing them out was not that big of a deal at all. Truth be told, what might stress them out is when they see all that empty space in their calendar even after they put in everything they need to do.

I know it sounds too simple. But it is amazing how so many people don’t have a detailed schedule with all of the things in it they need to do to accomplish their goals. Take the time to write down the 1, 2 or 3 things you need to do to crush it in each of the areas of your F5 (Faith, Family, Friends, Fitness, Finance). Things like going to church, volunteering at a food bank, playing catch with your kid, working out, meeting with a financial advisor, going for a hike with friends, going grocery shopping for healthy food, making those sales calls, etc. Now put all that stuff in your schedule. It’s what I do. If you don’t decide what you are going to do someone else is going to decide for you and you are not going to like the outcome…I promise you that.

Look at your goals as your destination on trip half way around the world to a beautiful and remote place you have never been to before…and look at your schedule as your map/directions to get there. Could you imagine traveling half way around the world to a place you have never been and doing it without detailed directions and a plan? Of course not…we know we would get lost and never make it. Well the same thing applies with our goals and our schedule. We have never been where our goals are before so we better have a detailed plan /schedule how to get there and the discipline to follow it every day or we will never make it.

Make it a POWERFUL week!!!!!

Filed under intero real estate services real estate agents sales schedules no schedule real estate brokers franchise

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The Smart Smoke Alarm

By John Thompson
Executive Vice President
Intero Real Estate Services, Inc.

How many times have you taken the battery out of your smoke alarm because it seems to go off at the slightest hint of smoke? Or torn it off the ceiling because you were fed up with the irritating chirping of a dying battery? 

Now from what I understand, smoke alarms are supposed to make your home a safer place but if we’re just removing the battery and tearing them off the ceiling, when we need it most, it will not be there to help.  Well, today’s Cool App will make you love your smoke alarm, because hating it is just too dangerous.

From the same people who brought us the Nest Thermostat comes Nest Protect, a smarter solution to the smoke and carbon monoxide alarm.  There are so many great things about this product so I’ve broken down the top 3 for you below.

First, it doesn’t just yell at you.  It speaks to you. It tells you exactly what the problem is and where it is; burned toast in the kitchen? The alarm will say “There’s smoke in the Kitchen.” Why thank you alarm, for telling me exactly where and what the problem is so I don’t have to run around the house sniffing in every room until I get where the smoke is.  Once the problem is solved, simply wave an arm 2-8 feet from the alarm to hush the system.

Second, it’s color coordinated. And I’m not just talking about the fact that it comes in white and black to match your décor. The glowing ring in the center of the device actually has a purpose.  Green – your good to go about your daily life, yellow - warns you about a potential issue, red – there’s an emergency.

Third, it works with the Nest Thermostat and your smart phone. If the Nest Protect’s carbon monoxide alarm goes off, your nest Thermostat will automatically turn off your gas furnace protecting you from a possible poisonous carbon monoxide leak. When there’s a problem, it will also send a notification to your smart phone so if you’re out of the house, you know right away what’s going on.

The Smart Smoke Alarm

By John Thompson
Executive Vice President
Intero Real Estate Services, Inc.

How many times have you taken the battery out of your smoke alarm because it seems to go off at the slightest hint of smoke? Or torn it off the ceiling because you were fed up with the irritating chirping of a dying battery?

Now from what I understand, smoke alarms are supposed to make your home a safer place but if we’re just removing the battery and tearing them off the ceiling, when we need it most, it will not be there to help. Well, today’s Cool App will make you love your smoke alarm, because hating it is just too dangerous.

From the same people who brought us the Nest Thermostat comes Nest Protect, a smarter solution to the smoke and carbon monoxide alarm. There are so many great things about this product so I’ve broken down the top 3 for you below.

First, it doesn’t just yell at you. It speaks to you. It tells you exactly what the problem is and where it is; burned toast in the kitchen? The alarm will say “There’s smoke in the Kitchen.” Why thank you alarm, for telling me exactly where and what the problem is so I don’t have to run around the house sniffing in every room until I get where the smoke is. Once the problem is solved, simply wave an arm 2-8 feet from the alarm to hush the system.

Second, it’s color coordinated. And I’m not just talking about the fact that it comes in white and black to match your décor. The glowing ring in the center of the device actually has a purpose. Green – your good to go about your daily life, yellow - warns you about a potential issue, red – there’s an emergency.

Third, it works with the Nest Thermostat and your smart phone. If the Nest Protect’s carbon monoxide alarm goes off, your nest Thermostat will automatically turn off your gas furnace protecting you from a possible poisonous carbon monoxide leak. When there’s a problem, it will also send a notification to your smart phone so if you’re out of the house, you know right away what’s going on.

Filed under intero real estate intero franchise cool apps smart smoke detector nest real estate real estate agents brokers